Staying Safe from Bad Actors The rise of Name, Image, and Likeness (NIL) has created exciting opportunities for student-athletes. From local businesses offering free meals to national brands proposing endorsement deals, the chance to earn money while competing has never been greater. Unfortunately, the boom in NIL has also attracted bad actors—scammers and opportunists who […]
Expanding Their Role in Your Success For many student-athletes, the NIL era is their first real experience with contracts, income, and business opportunities. It’s exciting—but also overwhelming. Suddenly, you’re not just an athlete, you’re a business owner. That raises big questions: How do you handle taxes? Should you form an LLC or another business entity? […]
Timing and Rules for Younger Athletes The NIL (Name, Image, and Likeness) era isn’t just for college athletes anymore. In many states, high school athletes are also allowed to profit from sponsorships, social media, endorsements, and appearances. While the chance to earn money at a young age is exciting, it also raises important questions about […]